The 12th Auto Expo commenced on 5th February and closed today on the 11th. This year due to traffic problems, the awaited motor show had been shifted to Greater Noida, earlier being held at Pragati Maidan.
Numerous car models were launched and the show became even more upmarket as accomplished celebrities attended the event. Maruti Suzuki launched a new car Celerio catering to the needs of the lower segment; current pricing is Rs. 3.9 to 4.96 lakh (ex-showroom New Delhi). Attacking the same segment, Japanese giant Toyota launched Etios Cross. Mahindra has still continued its trademark of producing an Electric Car. This time Mahindra named the concept car Halo, unfortunately it is expected that this car would be launched in three years.
Hyundai’s Venace has seemed to catch a lot of attention with its bold looks, aiming to enter the higher segment. Jaguar’s F-Type Coupe finally made its debut in India. The much-anticipated BMW i8 was also inaugurated and the looks did match up the expectations. Few models by Mercedes, Audi, and Land Rover were also launched. Toyota and Honda made noticeable changes in their most selling model Corolla and City respectively.
Although, the car segment is always the craze of most of the Auto Expo, this year the Bike Segment seemed to have changed the modus operandi. Leaving no doubt Hero Moto Corp has outrageously shown that it’s back in the game. Hero R&D with Eric Buell involvement has developed Hastur, being the most talked bike. Splendor Pro Classic, now features a Café Racer inspired design. To capture the growing scooter segment Hero launched three new scooters. Most of the new launches by Hero are expected to get a green signal by the end of this year. Although, as told by Mr. Pawan Munjal at the Auto Expo, Hastur would require more research before it enters the market. This year there was even more hype for Hero as their brand ambassador Mr. Ranbir Kapoor lauched models. Harley Davidson launched Street 750 at Rs 4.10 lakh, probably aiming a good market in the Indian sector. Bajaj also launched a few concept bikes.
This year many celebrities such as Mr. Ranbir Kapoor, Ms. Priyanka Chopra, Mrs. Kareena Kapoor Khan, Mr. Sachin Tendulkar, Mrs. Samira Reddy, Mr. John Abraham and many more attended and launched models, making the event even more attractive and glamorous. Although the auto market has been experiencing a slump, the Auto Expo has opened doors to hope for a brighter auto year ahead.
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