On 17th and 18th March, Department of Commerce, JMC organized the National Business Convention, sponsored by University Grants Commission (UGC). With 19 eminent speakers as panelists, the two day long convention was attended by around 700 students, delegates, faculty, scholars and corporates from various colleges and corporations across Delhi NCR. The convention was based on the topic – ‘Online Retailing: A Paradigm shift in India’s Retailing Scenario’. The chief guest for the event, Dr Sangeeta Saxena (Additional Economic Advisor, Ministry of Commerce and Industry) along with the principal Sr. Marina inaugurated the session after which Mr Yashish Dahiya (CEO, Policy Bazaar.com) delivered the keynote address.
The technical Track I was chaired by Mr Nikhil Arora (Startup Advisor, Intuit India) and had Dr A.K Manocha (Chairman and Managing Director, IRCTC), Mr Anshuman Bapna (Chief Products Officer, makemytrip.com) and Mr Rana Atheya (Founder, Dogspot) as speakers who spoke on the theme – ‘Imitation to innovation : The Growth Story of Online Retailer’.
The technical track II was based on the theme – ‘Online Retailing Wars, Survival of the fittest or Survival of the Richest. Chaired by Ms Vishaka Bhattacharya from NASSCOM, The session witnessed Ms Arshiya Takkar (Director, TacFab Fashion) and Ms Neha Kant (Founder, Clovia.com) as the guest speakers. Talking about her business, Ms Takkar explained why the fundamental basics in any business model should be the priority. She also emphasized on the importance of online marketing and physical stores as a way to reach out to the target consumers. According to the other speaker, Ms Neha Kant, “Huge discounts get first buyers but maintaining loyal customers requires quality of products and services.”
The next day, hosted the third and final Technical Session which had Dr Arvind Gupta (Co-founder, Digital India Foundation) on the chair. The theme for the discussion was, ‘Localising Commerce-Hyper Local Startups’ and the guest speakers included Mr Parag Agarwal (Global Head, Marketing, Hero Motor Corporations), Mr Fahad Moti Khan (Founder,BitGiving), Mr Praveen Singh (Business Head, MBD Group) and Mr Kapil Mohan, (Consultant and Incubator, E Commerce Startups). Mr Arvind Gupta covered areas like IRCTC, Digital India, E-Mandis, etc while Mr Parag Aggarwal focused on the automobile section of E-commerce. He also expressed the problems customers and online marketers face while trading with automobiles online. Expressing his thoughts on Education, the next speaker, Mr Praveen said that ‘Internet for all’ should replace the vision of ‘Education for all’.
The event concluded with the Valedictory Session, chaired by Dr VK Singh (Former Head and Dean, Gurukul Kangri University) delivered followed by the vote of thanks by Dr Jyotsana Sethi, Associate Professor, JMC.
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