The Shri Ram College of Commerce chapter of Enactus, under the umbrella of the not for profit international organisation which develops social business ventures to propagate employment and higher standards of living, has conceptualised a mechanism to help rehabilitate the rural women of Karnal, Haryana.
An endeavour to empower the lives of rural women, whose lives are perturbed by the shackles of a patriarchal and oppressive society, Project Sattva aims to ensure financial independence and amplified ambitions. The Project seeks to influence the lives of 11 women occupying the dairy sector through countering inefficiencies in the dairy supply chain and enhancing the quality of milk and milk products available to local and urban consumers. With an objective of Churning Purity Into Progress¸ the initiative by Enactus SRCC has been a first of its kind in liberating women who are deeply rooted in societal stigma. The strings of patriarchy are deeply knotted in small towns and villages, and hence the plight of women is enhanced and magnified.
Implementing the scheme in the villages of Amritput, Kalan, and Taprana, Project Sattva constitutes reinforcing ideals of economic and social development in a society where women are treated as mere homemakers. To ensure that new milestones are achieved, and the successful navigation persists, they have recently launched a crowdfunding campaign on Bitgiving to raise funds for providing facilities like vehicles, packaging machines, and efficient infrastructure.
Project Sattva has been actively promulgating the empowerment of rural women through its pioneering project in the dairy sector. The Project’s efforts circumvent around providing this section with literary and entrepreneurial training, to help them acquire and build on an educational foundation. Enactus SRCC’s initiative seeks to accomplish progress through bridging the social and economic fallacies in these communities.
To help make a difference, please visit https://www.bitgiving.com/ProjectSattva
Image Credits: Enactus, Shri Ram College of Commerce