With about 120 products ranging from diyas, bookmarks, notebooks, letter heads, diaries, flower vases, wall hangings, pen holders, piggybanks and canvases, Enactus IP College for Women put up a stall at Dilli Haat, I.N.A on 1 November 2015.
Enactus IP College for Women’s stall was put under its Project Aipan, an initiative to revive this ancient art form from Kumaon, Uttarakhand. Each product was hand painted with red background and white motifs by Kumaon’s women entrepreneurs. With a footfall of almost 300 people on the stall and online promotion that saw retweets from people like Mr. Raj Kundra, Mr. Kapil Mishra (Minister of Delhi Tourism) and Mr. Vibhu Puri, Director and Mr. Pratyush Pushkar of Delhi Art Foundation, the products from the stall were sold out in no time!
The customers also got a chance to meet the artists who had made the products, as they too were present there. Mr. Pratyush Pushkar, Founder of Delhi Art Foundation also visited the stall and boosted the students’ confidence. Another milestone in the journey of Project Aipan was added as this was their second successful stall at Dilli Haat.
Ayesha Sareen
Image Credits: Asmita Jagwani
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